The exhibition ran in Berlin (Germany) and attracted 20% more visitors this year than in 2011. Simultaneously running alongside this exhibition were others plus congresses and forums all relating to the industry. The congresses included Design, Build & Upgrade, Process Optimisation in Hospitals, Facility Management in Hospitals, Leaders in Healthcare and Advanced Imaging Technology. The forums for the architects to present live and past projects was interesting as was the forum where exhibitors showcased their products.
The chance to meet European architects, designers and engineers specialising in hospital builds and the materials required proved to be good for Minelco. Stand visitors came from various countries; Spain, Portugal, Germany, Netherlands, Belgium, US, France, Poland, Hungary, Ukraine, Lebanon, Palestine, China and Ireland. Visitors had a variety of job functions in the main technical specialists, architects, designers and engineers but also radiation experts and medical engineers came to discuss Minelco MagnaDense and Minelco Barytes with the stand staff. Bas Sotthewes and Marian Zilinsky managed the stand over the three day exhibition getting the chance to talk to existing customers and potential / future customers.